Advertising Policy

Purpose of advertising

Operating an educational website involves costs, including hosting, software, security, design, research, editing, and maintenance. Advertising may provide revenue that helps cover these expenses.

Readers are generally not required to make a purchase or interact with an advertisement to access our publicly available informational articles.

The presence of advertising does not change the educational nature of the website and does not turn our general content into veterinary advice.

Types of commercial content

Commercial material may appear in several forms:

Different commercial formats may have different labeling, tracking, and disclosure requirements.

Advertising identification and labeling

We aim to distinguish paid commercial material from independent editorial content. Depending on the format, labels may include:

• Advertisement or Ad
• Sponsored
• Sponsored Content
• Paid Partnership
• Promoted Content
• Affiliate Link or a nearby affiliate disclosure

A disclosure should be placed where readers are likely to see and understand it before or while interacting with the commercial material.

Editorial independence

Advertisers, sponsors, affiliate partners, and advertising networks do not automatically control our independent editorial content.

Payment does not guarantee a positive article, favorable review, recommendation, product ranking, or removal of reasonable criticism.

• Editorial conclusions should be based on the subject being covered.
• Commercial partners should not secretly write independent editorial conclusions.
• Important product limitations should not be hidden to protect revenue.
• Sponsored content should be clearly distinguished from ordinary editorial content.
• Corrections should not be refused merely because an advertiser objects.

A commercial partner may review sponsored material for factual details relating to its own product or service. This does not give the partner unrestricted control over unrelated editorial content.

General advertising standards

We aim to work with advertising that is lawful, reasonably appropriate for our audience, and distinguishable from independent editorial content.

We may reject, remove, or request modification of advertising that we reasonably believe is:

• Materially false, deceptive, or misleading
• Unclear about significant terms, pricing, or recurring charges
• Likely to create unreasonable risks to animals or people
• Designed to imitate website navigation or editorial controls deceptively
• Inconsistent with the subject, audience, or values of the website
• Associated with malware, phishing, fraud, or unsafe destinations
• Presented without a required commercial disclosure

Acceptance of one advertisement does not require us to accept another advertisement from the same company or industry.

Restricted or unacceptable advertising

We aim not to knowingly accept advertisements promoting:

• Animal cruelty, fighting, abuse, neglect, or intentional harm
• Puppy mills or irresponsible high-volume breeding operations
• Fraudulent charities, fake rescues, or deceptive adoption schemes
• Illegal products, services, or activities
• Counterfeit, recalled, or knowingly unsafe pet products
• False veterinary credentials or guaranteed medical cures
• Products promoted through unsupported disease-treatment claims
• Malware, phishing, financial scams, or deceptive downloads
• Discriminatory, hateful, sexually explicit, or excessively violent material
• Deceptive subscription, billing, or cancellation practices

This list is not exhaustive. We may reject or remove advertising that creates significant legal, ethical, safety, reputational, or reader-trust concerns.

Pet-health and veterinary advertising

Advertising for pet food, supplements, medication, dental products, flea and tick products, grooming treatments, medical devices, insurance, veterinary services, or other health-related products requires particular care.

The presence of a health-related advertisement does not mean that ShihTzuDog.com, its writers, editors, or veterinary reviewers have prescribed, approved, or guaranteed the product.

Readers should consult a veterinarian before using a product that may materially affect a dog’s health, diet, medication, diagnosis, or treatment.

Programmatic and third-party advertising

Some advertisements may be selected and delivered automatically by third-party advertising networks. Selection may be based on factors such as page content, general location, device information, previous activity, consent choices, or advertiser settings.

Because programmatic advertisements can change dynamically, we may not select or review every individual advertisement before it appears.

We may use available blocking, category, reporting, and brand safety controls to reduce inappropriate advertising. These controls cannot guarantee that an unsuitable advertisement will never appear.

Readers are encouraged to report advertisements that appear deceptive, unsafe, offensive, technically harmful, or inconsistent with this policy.

Sponsored content and paid partnerships

Sponsored content involves payment, a free product, a discounted service, travel, access, or another material benefit connected with creating or publishing content.

Sponsored content should carry a clear disclosure. When a product has been provided free of charge or on loan, that relationship should also be disclosed when it may affect how readers evaluate the content.

Sponsors may provide accurate factual information about their product, such as specifications or availability. We aim not to permit a sponsor to fabricate testing, create false experience, hide significant limitations, or make unsupported veterinary claims through our website.

A sponsorship does not guarantee permanent publication. Sponsored material may be corrected, updated, relabeled, or removed when necessary.

Affiliate advertising

Affiliate links are links that may allow ShihTzuDog.com to earn a commission when a reader makes a qualifying purchase or completes another qualifying action.

Affiliate links should be accompanied by a clear disclosure near the relevant content. Readers are not required to use an affiliate link and may visit the retailer independently.

For complete information about affiliate relationships, read our Affiliate Disclosure .

Advertising cookies and personalization

Advertising providers may use cookies, pixels, tags, local storage, device identifiers, or similar technologies to deliver, limit, measure, or personalize advertisements.

Where required, optional advertising technologies should be activated only after the relevant consent has been obtained. Visitors should be able to reject or manage optional advertising cookies through the website’s consent controls where available.

Rejecting personalized advertising does not necessarily remove all advertisements. It may result in ads selected using contextual or less personalized information.

Details about website information practices and cookie choices are available in our Privacy & Cookie Policy .

Advertiser and reader responsibility

Advertisers are responsible for the truthfulness, legality, and support for claims made in their advertisements, as well as the products, services, websites, pricing, warranties, subscriptions, and customer support they provide.

Readers are responsible for evaluating an advertised offer before making a purchase. Review the advertiser’s current price, terms, privacy policy, subscription conditions, cancellation process, warranty, and return policy.

A transaction with an advertiser is generally between the reader and that advertiser. ShihTzuDog.com does not automatically become the seller, payment processor, manufacturer, or warranty provider merely because an advertisement appears on the website.

Reporting an advertisement

If you see an advertisement that appears misleading, unsafe, inappropriate, broken, malicious, or inconsistent with this policy, contact us with:

• The URL of the ShihTzuDog.com page where the advertisement appeared
• The advertiser or product name, if visible
• A description of the advertisement and the concern
• The approximate date, time, country, and device used
• A screenshot when it is safe and practical to provide one

Dynamic advertising may vary by visitor, device, time, and location. Detailed reports make it easier to identify and investigate a particular advertisement.

Reporting an advertisement does not guarantee immediate removal, but reasonable concerns may be reviewed and submitted to the relevant advertising provider when appropriate.

Changes to this policy

We may update this Advertising Policy when our advertising providers, revenue methods, website features, standards, or applicable requirements change.

The “Last updated” date near the top of this page identifies the most recent version. Material changes may also be communicated through an additional website notice when appropriate.

Advertising and partnership inquiries

To ask about advertising, sponsorships, paid partnerships, or this policy, contact:

ShihTzuDog.com
Email: shihtzudogguide@gmail.com

Include “Advertising Inquiry” in the email subject. Please provide your organization name, website, proposed arrangement, product or service, and relevant campaign details.

Sending a proposal does not guarantee acceptance. We may decline opportunities that are unsuitable for our readers, website, or editorial standards.